Sport Administration

UC Sport Administration students at a game in Nipper Stadium

Preparing students to be leaders in the sport industry through experience-based learning, best-practice approaches and industry collaborations

The sport administration program at the University of Cincinnati is built for students aspiring for a career in the sport industry. The university is situated in a thriving sports metropolis, just minutes from downtown Cincinnati, creating an ideal opportunity for students to gain invaluable sport industry experience. In the classroom, our faculty strive to seamlessly blend theory with real-world application, leveraging local industry partnerships for guest speakers, hands-on class projects, internship and volunteer experiences, and research collaborations.

Our program is differentiated from other programs in the region in a number of ways. First and foremost, our curriculum is on the cutting edge of sport industry trends. We offer courses in sales, development, and analytics, in an effort to provide students with the knowledge and tangible skills to succeed in the business-oriented culture of professional, collegiate, and interscholastic sport. We also recognize success in the sport industry is about more than generating revenue. We are educating the next wave of industry leaders. To that end, we offer courses in diversity, ethics, and leadership to prepare students for careers in a team-oriented, diverse environment.    

Undergraduate Programs

Our B.S., Minor, and Certificate programs are preparing the next generation of leaders in the sport industry.

Graduate Programs

Advance your career with a Master's Degree focusing on Interscholastic and Intercollegiate Athletic Administration.

Master's Sport Administration DL Handbook 19-20


Program Initiatives

The impact of our program can be felt both in and out of the classroom. Learn more about our progam initiatives within the Sport Administration program.


Sport Administration News

As our program grows and extends its reach, our students and faculty are making headlines within their communities. Learn more about Sport Administration new by reading our news page.

Alumni, current students, and program partners can keep up with the latest happenings in and around the program by reading our program newsletter.


Alumni Profiles

A photo of female with dark hair, black blazer, and red shirt smiling

What do you believe is the most beneficial aspect of the UCSPAD program?

“The connections you can make. Cincinnati is a great place with ample opportunity, not only through the University but throughout the city. Students need to take advantage of it. Even if it's being involved in a weekend event. Every addition on your resume helps. This program helps you get involved by presenting you with every opportunity to do so.”

-Nisha Jaga, Associate Director Marketing & Branding, University of Cincinnati