Sport Media and Promotion Certificate

The Sport Media and Promotion Certificate is designed to give students theoretical understanding and practical experience in the area of sports media, a category of media and promotion that has moved to the forefront of the media and news industry. This certificate allows students to integrate these areas into a cohesive experience and knowledge base in preparation for careers within a wide range of sport perspectives, including those of sports organizations, media outlets, athletes and brands, and connecting with audiences through sport. Given that Cincinnati offers a wide variety of opportunities for sport media and promotion from professional sports and events to high school sports and, of course, UC's own athletic programs, there is ample opportunity for placement and utilization of this type of educational experience both locally and beyond.

Completing an Undergraduate Certificate in Sport Media and Promotion provides students with the essential tools to function as competent professionals within the sport media industry. This program, incorporating both courses and field experiences, enables students to develop superior writing and communication skills, craft meaningful narratives for diverse media platforms, coordinate and conduct interviews with stakeholders in the sport media sector, articulate ethical and social responsibility issues inherent in the industry, and assess the opportunities and challenges posed by the global landscape of sport media. Through this comprehensive approach, students acquire a well-rounded understanding and skill set, positioning them as capable contributors in the dynamic and evolving field of sport media.

The University of Cincinnati’s Sport Media and Promotion Undergraduate Certificate features an industry-leading experience through a proven curriculum. Interested in learning more? Request more information today!